Foundation for a Smoke-Free World

From TobaccoTactics
Jump to: navigation, search

The Foundation for a Smoke-Free World describes itself as “an independent, private foundation formed and operated free from the control or influence of any third party”, which “makes grants and supports medical, agricultural, and scientific research to end smoking and its health effects and to address the impact of reduced worldwide demand for tobacco”.[1][2]

It was established in September 2017 and formally launched at the Global Tobacco and Nicotine Forum 2017, a tobacco-industry funded event.[3][4]

The Foundation is funded by tobacco company Philip Morris International (PMI).[1]

Visit Foundation for a Smoke-Free World: How it Frames Itself for a detailed analysis of the ways in which the Foundation portrays itself and those who oppose the Foundation, plus the counter evidence to these portrayals.

Main Staff at the Foundation


  • Derek Yach leads the Foundation and is the former Head of the World Health Organization’s (WHO) Tobacco Free Initiative. He was also Senior Vice President of Global Health and Agriculture Policy at PepsiCo.[5]
  • Tom Harding is the Foundation's Chief Operating Officer (previously listed as Chief Administrative Officer and Chief Financial Officer).[5][6]
  • Farhad Riahi is the Foundation’s Chief Health, Science and Technology Officer.[5] He was formerly a Partner at consultancy firm McKinsey.[7]
  • Ehsan Latif has been the Foundation's Program Director Health and Smoking Control since November 2017.[5] Latif formerly worked for the International Union Against Tuberculosis and Lung Disease.[8]
  • Heather Majewski has been the Foundation's Vice President of Global Initiatives (formally ‘Global Services’) since February 2018.[5]
  • Jim Lutzweiler is Vice President of Agriculture and Livelihoods at the Foundation, and former Senior Director of Global Public Policy at PepsiCo.[5]
  • David Janazzo is Vice President of Industry Transformation and Finance.[6]

Board of Directors

  • Dyborn Chibonga is Regional Head for Malawi and Mozambique at the Alliance for a Green Revolution in Africa (AGRA). Chibonga was also on the Board of Directors of the African Institute of Corporate Citizenship (AICC) from 2010.[9]
  • Martin Skancke is the founder and General Manager of Consulting, having previously worked for the Norwegian Ministry of Finance and consultancy firm McKinsey.[10]
  • Zoe Feldman is the Managing Director at Almanac Investments, who previously worked for PepsiCo for eight years.[5]
  • Andrew MacLeod is co-founder of Brexit Advisory Services, Visiting Professor at King’s College London in War and Security Studies, and Chair of Griffin Law.[11]
  • Pamela Parizek, the Vice Chair of the Foundation’s board is the Managing Director at The Claro Group consultancy. Parizek has previously worked for KPMG, and Kroll Inc, a corporate investigations and risk consultancy firm.[12]
  • Paul Gardiner is the former Chairman of advertising firm Grey Group Australia and New Zealand, a WPP company. Since 2012 he runs his own business consulting company, specialising in “branding and marketing communications as well as greenfield start-ups in Australia and overseas”.[5][13]
  • Corinne Lathan is the founder and CEO of AnthroTronix Inc, an engineering research and development company that develops products “in digital health, wearable technology, robotics, and augmented reality”. [5]
  • Darshita Gillies is also a Director at Blu Dot Advisory and Founder and CEO of Maanch, a platform which ‘matches donors and charities’ to work towards achieving the Sustainable Development Goals.[14]
  • Noriko Tojo is Executive Director of Otsuka Holdings Co., Ltd., and President and Representative Director of Otsuka Medical Devices Co., Ltd.[15]

The appointed Board has no known direct tobacco industry links. One Director has links to consultancy firm McKinsey, which has worked with Philip Morris and British American Tobacco (BAT) in the past.[16][17][18] In an open letter, Yach stated that the appointed Board of Directors are “subject to stringent conflicts of interest policy. No Board member can have ties to tobacco companies. The Directors will receive reimbursement for their expenses and a modest honorarium for their service”.[19]

Previous Directors and Main Staff

  • Michael Sagner, a physician and Chairman of the European Society of Preventive Medicine, was a member of the Foundation's Board until June 2018.[20][21]
  • Lisa Gable was also previously a member of the Foundation’s Board,[20] but was no longer listed as such in January 2019.[22] Gable is a former US ambassador and Chairman Emeritus of the Healthy Weight Commitment Foundation (HWCF), “a non-profit organization that aims to reduce obesity among children in the United States.”[5] The Board of Directors of the HWCF includes executives from Nestle, PepsiCo, Coca-Cola and General Mills.[23]
  • Mica Wilson was Vice President of Marketing and Communications at the Foundation.[5] Before this, Wilson was Director of Global health at PepsiCo.[24] Wilson was no longer listed on the Foundation’s pages as an employee in January 2019.[6]
  • Alastair Bradstock, previously Director of the International Tobacco Control Programme at Cancer Research UK, [25] was working in the Health and Agriculture Team of the Foundation. Bradstock was no longer listed on the Foundation’s pages as an employee in January 2019. [6]

Other Key Staff

Other key staff include those who have previously worked for PepsiCo alongside others who have worked for the WHO and the Food and Drug Administration (FDA). For example, Brian Erkkila, the Foundation's Director of Regulatory Science, joined the Foundation after seven years at the FDA Center for Tobacco Products.[26]

Relationship with the Tobacco Industry

Funded by Philip Morris International but Claims Independence

The Foundation was established with funding from PMI. The tobacco company agreed to contribute US$80 million annually for the next 12 years starting from 2018, with specific contributions depending on the Foundation’s “requirements and operations”.[27] Although a large sum of money, US$80 million represents only 0.1% of PMI’s revenues and 1% of the company’s profits.[28] It is an insignificant sum compared to PMI’s annual spending on its longstanding sponsorship deal with Formula One racing giant Ferrari, which was quietly renewed in September 2017, and has previously been estimated to cost PMI in the region of US$160 million annually.[29][30]

The day after the Foundation’s launch, film director Aaron Biebert (whose production company, Attention Era, was commissioned to launch the Foundation[31][32]) claimed that “PMI will not be the only donor [of the Foundation]. He [Yach] will have other big donations coming from traditional sources like the Gates Foundation or Bloomberg Charities, but decided to get going now despite the potential reputational risk he faces”.[33] This claim was swiftly rebutted by both the Gates Foundation and Bloomberg Philanthropies.[34][35] The Foundation has asserted that it is “seeking and expects to receive funding from other sources as well”,[36] but as of January 2019 no other funders than PMI were listed on the Foundation’s website.[37]

The Foundation says that ‘independence’ and ‘transparency’ are its core values, and that the Foundation’s bylaws prevent PMI and other tobacco companies “from having any influence over how the Foundation spends its funds or focuses its activities”.[36] In a BMJ blog post[38] Yach reasserted that the Foundation operates independently from PMI, citing The Foundation’s ‘Certificate of Incorporation’,[39] ‘Bylaws’[40] and ‘Pledge Agreement’ between the tobacco company and the Foundation[41] as evidence of this independence. The Foundation itself said it would operate “in a manner that ensures the Corporation’s freedom and independence from the influence of any commercial entity”.[40] However, two independent analyses of the constitutive documents suggest that this is not the case.[42][43] One, for example, noted that the governing documents have “multiple loopholes” adding that the Foundation “cannot be regarded as independent”. [43]

The McCabe Centre critique of these constitutive documents argued that there were several ways in which PMI would be able to influence the Foundation’s research agenda and practice (see Table 1).[42]

Table 1: Quotes from the Foundation’s constitutive documents and the McCabe Centre's critique of the Foundation’s claims of independence from PMI

Statement from Foundation McCabe Centre critique[42]
Certificate of Incorporation[39]

The Foundation’s purpose is to support “research and projects regarding alternatives to cigarettes and other combustible products and how best to achieve a smoke-free world and advance the field of tobacco harm reduction”.

This leaves no capacity for the Foundation to focus on other tobacco control measures such as “prevention of uptake or cessation of use without replacement by other products”
PMI Pledge Agreement with the Foundation[41]

PMI are only obliged to continue to fund the Foundation if it has not “rescinded, amended or modified the Foundation’s Purpose” and has worked “exclusively in accordance with the Foundation’s purpose”

“In other words, the cost of change – for example to focus on ending smoking other than through alternative products/harm reduction…would be the US960 million” pledged to the Foundation by PMI (or at least its outstanding balance). The pledged amount is therefore tied to the Foundation exclusively working on PMI-specified research priorities.

“The Certificate of Incorporation and these Bylaws may be amended or repealed and new Certificate of Incorporation or Bylaws may be adopted upon the affirmative vote of two-thirds (⅔) of the Directors then serving entitled to vote.”

i.e. It is possible for the Foundation to change its research priorities (at the cost of the significant funding pledged from PMI), but only if two-thirds of the Board of Directors backed a decision to do so. This board “will likely be a group inherently unrepresentative of the fields of tobacco control/public health,* as it is hard to imagine that it will include many (or any) individuals unsympathetic to the arrangement Yach has struck with Philip Morris.” A majority vote to change the Foundation’s research priorities is therefore unlikely.
  • Note to Table 1: On 1 February 2018 the Foundation announced its Board of Directors, which included individuals (e.g. Lisa Gable, Michael Sagner, and Zoe Feldman) promoting collaboration with industry.[20]

"Less as a Conflict of Interest than a Confluence of Interest"

In September 2017, Yach told UK newspaper The Guardian that “I have been working with PMI to establish a foundation to accelerate the end of smoking and tackle the consequences for tobacco farmers”.[44] Yach continued: “From the start, the intent has been to create an independent foundation that meets the very highest standards of legal and ethical norms”.

In January 2018, Yach gave an interview with the South African Broadcasting Corporation about the Foundation. When asked if PMI funding of the FSFW represented a conflict of interest, Yach replied: “I see it less as a conflict of interest than a confluence of interest in terms of trying to lower the public health impact (of tobacco products), which is really devastating at the moment”.[45] However, claims of a confluence of interest between PMI and public health goals are undermined by the tobacco company’s behaviour in other arenas. In July 2017, only one month before the establishment of the Foundation, news agency Reuters published internal PMI documents demonstrating the tobacco company’s attempts to subvert provisions in the Framework Convention on Tobacco Control (FCTC).[46][47] Among other things, it showed the company had lobbied national governments to send non-health delegates to weaken FCTC provisions which usually require consensus to be adopted.[46] The documents also showed that PMI was violating India’s anti-smoking regulations by promoting cigarettes in colourful adverts and handing out free cigarettes at nightclubs and bars frequented by young people.[47]

An open letter to PMI dated 14 September 2017 and signed by 123 health groups urged the company, if it were serious about ‘designing a smoke-free future’, to “immediately cease the production, marketing and sale of cigarettes”.[48] PMI responded by an open letter claiming that if it were to stop selling cigarettes, smokers would not quit smoking but switch to its competitors’ brands.[49] “Indeed, our paramount business strategy is to replace cigarettes with less-harmful, smoke-free alternatives. That’s what we call a smoke-free future…". A smoke-free future that is not based on smoking cessation, but on smokers switching from cigarettes to another tobacco product.

The WHO stated in 2017 that “research and advocacy funded by tobacco companies and their front groups cannot be accepted at face value. When it comes to the Foundation for a Smoke-Free World, there are a number of clear conflicts of interest involved with a tobacco company funding a purported health foundation, particularly if it promotes sale of tobacco and other products found in that company’s brand portfolio. WHO will not partner with the Foundation. Governments should not partner with the Foundation and the public health community should follow this lead.”[50]

Used Consultancies and Law Firms with Long-Standing Links to Tobacco Industry

Many of the organisations the Foundation has worked with so far have long-standing links to the tobacco industry. For instance:

  • Feinstein Kean Healthcare: Tom Langford of PR consultancy Feinstein Kean Healthcare (FHK) was the spokesperson for the Foundation in September 2017.[51] FKH is part of the Ogilvy Group[52], a large PR firm which has had long-standing links with the tobacco industry, including running advertising and PR campaigns for the tobacco industry from the 1950s.[53] In the Foundation’s inaugural meeting of the board of directors in November, 2017, it was stated that Ogilvy FHK would be responsible for the Foundation’s “website launch, media outreach, stakeholder engagement and the global poll development and execution”[54].
  • Kantar Public: Is part of Kantar, the consultancy and research group that conducted the Foundation’s 2018 ‘State of Smoking Survey’.[2] The group has regularly worked for the tobacco industry, and is also linked to the tobacco industry through its parent company WPP group.
  • McKinsey: The Foundation employed management consultants McKinsey in organising an October 2017 stakeholder event in London, despite the management consultancy being implicated in a 2017 corruption scandal in South Africa.[55][56] McKinsey has also helped tobacco companies with business planning going as far back as the 1950s, when McKinsey was advising Philip Morris on its research program.[57] In the 1980s, the firm advised Philip Morris USA how to optimise its cigarette sales and marketing processes.[16][17] In the 1990s, McKinsey worked with British American Tobacco.[18]
  • Baker and Hostetler LLP: In 2015, law firm Baker and Hostetler LLP represented tobacco companies Philip Morris, RJ Reynolds, Liggett and Lorillard in arbitration over proposed adjustments to the payments from the Tobacco Master Settlement Agreement[58][59][60] In 2018, the Foundation for a Smoke-Free World stated that this same law firm had offered them ‘guidance and input’.[1]

Commissioning Evidence

  • In November 2017, the Foundation’s Board gave staff approval to make grants up to £2M up to March 2018 without Board approval.[54] The Foundation received 60 proposals in response to their first Call of Interest for Projects, and the Foundation was “to convene with grant-making experts and the strongest grant candidates in February 2018”.[61]
  • In March 2018 the Foundation published its first research output, a survey called ‘the State of Smoking’[62] by industry-linked Kantar. The survey focused on smoking prevalence rates across 13 different countries. Although ostensibly about understanding smoking in different countries, as the first step towards reducing smoking prevalence rates, it has been criticised by experts in public health, who have claimed that it actually works as a tool with which to gauge the market for harm reduction products and provide “market research for PMI”.[63]
  • In May 2018 it was reported that the Foundation was ‘in talks’ to work in collaboration with the International Centre for Biotechnology (a UNESCO Category II Centre) at the University of Nigeria Nsukka.[64]
  • The Global Forum on Nicotine (GFN) and Knowledge Action Change (KAC) launched the Tobacco Harm Reduction Scholarship programme in 2018, to fund research into tobacco harm reduction. This programme is sponsored by FSFW.[65] The programme awarded 15 projects up to a value of $7,500 each. For more detail see the page on Global Forum on Nicotine.
  • In August 2018, the Foundation announced the publication of its preliminary Health, Science and Technology (HST) Agenda.[66] The Agenda outlined the Foundation’s research priorities including its focus on product development research in order to bring more ‘reduced risk’ products to market.
  • Alongside the HST Agenda, the Foundation launched a request for proposals on research concerning ‘Biomarkers of Nicotine Product Use.’[67] Here, the Foundation outlined a 3-year, nearly US$10 million plan to fund research on biomarkers of exposure to different types of tobacco products.
  • In September 2018, the Foundation issued a further request for proposals, this time for an annual ‘Index of Industry Actions to End Smoking in this Generation’.[68] The Foundation stated the index will “critically evaluate industry progress toward achieving a smoke-free world and assess actions taken to undermine that progress.” This announcement was made at the Global Tobacco and Nicotine Forum 2018, the annual tobacco industry conference.

Other Projects

  • In August 2018, the Foundation announced the launch of a Centre of Research Excellence on Indigenous Sovereignty and Smoking in New Zealand,[69] headed by public health researcher Dr. Marewa Glover. Glover has stated the Centre’s aims as identifying “indigenous knowledge and practices that can be facilitated to reduce the usually greater negative consequences of tobacco smoking experienced by indigenous peoples” as well as “making sure they have accurate information about new harm reduced alternatives to smoking…because…some indigenous peoples have lower levels of knowledge about electronic cigarettes.”[70]
  • In March 2018, the Foundation launched its Agricultural Transformation Initiative (ATI) in Malawi, headed by Jim Lutzweiler.[71] In July 2018, it was announced that ATI would fund a US$10 million, 5-year project to set up a Center for Agricultural Transformation in Malawi to “contribute to the transformation of the agricultural sector and development of a knowledge economy in one of the world’s least developed countries.”[72]
  • Since 2017 the Foundation has funded The Conrad Spirit of Innovation Challenge (in collaboration with the Conrad Foundation), a program which invites high-school students (aged 13-18 years old) to “design 21st century solutions to re-purpose global farmland that is currently used for tobacco production, especially in African countries”.[73][74] The 2019 focus of the program will be on India, Malawi and China.[21] The Tobacco Control Research Group at the University of Bath contacted the Conrad Foundation to seek clarification of the nature of its sponsorship agreement with the FSFW, but did not receive a reply.[75]

Speaking at Conferences & Events

Examples of 2017/18 events at which the Foundation presented, or was scheduled to present:

  • In February 2018, the African Institute of Corporate Citizenship (AICC) (whose self-stated aim is to ‘promote the role of business in development’) collaborated with FSFW, holding ‘consultative meetings’ in Malawi where stakeholders including government officials were due to meet with the Vice President of FSFW, Dyborn Chibonga, who also holds a role on the Board of Directors of AICC.[9][76][77]
  • The Brocher Foundation’s ‘Ethics of Global Population Health’ event: Yach was scheduled to speak at this five-day event hosted by the Brocher Foundation, from 28 May to 1 June 2018.[78] The Brocher Foundation states the event accepted “no funds from the tobacco industry or from any organizations supported by it”. On 29 May 29 2018, Yach was no longer listed as speaker on the Brocher Foundation’s website.[79]
  • Food Prize October 2017: FSFW hosted a session at the World Food Prize (an event that Yach has spoken at previously[80]) called ‘An Exploration Into Food/Cash Crop Alternatives to Tobacco in Africa’. A website description of the event states that: “Foundation for a Smoke-Free World was founded in part to identify and promote alternate market-driven agricultural supply and value chains, as well as fundamental livelihood alternatives for current smallholder tobacco farmers in Africa. To be successful, this will require a new vision grounded in emerging science-based research, collaboration among corporate and civil society stakeholders based on the formation of new business relationships, change of market and political incentives, alignment of interest with the tobacco industry, and support of governments.”[81]
  • Food and Drug Law Institute Annual Conference October 2017: Yach gave a keynote address on ‘designing the future of tobacco control’.[82][83]
  • E-Cigarette Summit November 2017: Yach participated in a discussion about FSFW during a session by Prof. Jean Francois Etter titled ‘The good, the bad and the ugly about the foundation for a smoke-free world’.[84] (Professor Etter noted he consulted Yach in preparation for his presentation)[85]

PMI’s Corporate Plan & Emergence of the Foundation for Smoke-Free World

Although on its website PMI talks about a smoke-free future,[86] PMI’s claims of commitment to harm reduction appear to be fundamentally undermined by its own documents, including its leaked 10 year Corporate Affairs Plan[87] written in 2014 (and published by Reuters in 2018).[46] These documents give an insight into PMI’s long-term plans before the launch of the Foundation in 2017. These internal documents revealed that as recently as 2014, PMI was maintaining its attempts to “maximise commercial opportunities and grow market share” of combustible cigarettes.[87] In 2018 academics highlighted that “PMI has made no concessions to stop promoting combustible cigarettes, and continues its activities opposing FCTC policy implementation.”[43] This concurrent activity by PMI fuels the assessment of PMI’s funding of the FSFW as a conflict of interest.

The leaked documents also reveal PMI was concerned about denormalisation (of both itself and of the tobacco industry more generally) and wanted to be seen as “part of the solution” to the harm caused by smoking, to be a “trusted and indispensable partner” and “to establish the legitimacy of tobacco companies to be part of the regulatory debate on RRPs”.[87] The company outlined its plans to “find allies that cannot be ignored”,[88] and “amplify voices of ‘harm reduction’ supporters vs ‘prohibitionists’”.[87] PMI stated there was a need to use consultants as “door-openers”, and “strategists”, and to create “third party coalition building” to mobilise “an alliance of credible messengers”.[88]

Given that PMI has since pledged 1 billion US dollars to fund the work of the FSFW in 2017,[89] the Foundation may well be interpreted as the embodiment of these very plans.

Indeed, academic critiques of PMI’s involvement in tobacco harm reduction strategies have been made in 2018. Some have argued that PMI is using harm reduction arguments as a way to renormalise both itself and the wider industry, “using strategies that they have used for decades to fracture tobacco control and promote tobacco ‘harm reduction’ in an attempt to renormalize tobacco use” and “undermine government’s tobacco regulatory efforts”.[90] It has been suggested that the Foundation is “an apparent element of PMI’s plan to expand the market for its HTP [heated tobacco products] as well as rehabilitate the company’s reputation”.[90] Others have suggested that “the FSFW may function operationally to advance and amplify tobacco industry messaging and potentially exacerbate conflicts within public health”,[43] and as a “ploy to boost PMI’s corporate image and possibly produce misleading science, while PMI continues to attack effective tobacco control policies and profit from cigarette sales.”

To read a more detailed article on PMI's 10 year plan and the subsequent establishment of the FSFW, see: Big Tobacco is funding the anti-smoking lobby but leaked documents reveal the real reason why.

Failed Attempts to Engage with Global Public Health

In January 2019, a letter [91] signed by a total of 279 global health organisations and public health leaders was sent to the Director General and the Executive Board of the World Health Organization (WHO). The letter urged the WHO to reject any affiliation with the Foundation.

This was in response to a letter from FSFW[92] to the WHO’s Executive Board, published on 24th January 2019 within which Derek Yach argued for the “aligning…[of]…our goals to complement and support the WHO and the FCTC”. The Foundation’s letter to the WHO Executive Board talks of an “unprecedented opportunity to give global tobacco control new energy and a new path” which requires “the ability to seize opportunities as we strive to end smoking together”. [92]

At the same time, the Foundation’s sole funder, PMI, published a statement[93] of their own in January 2019 to coincide with the World Economic Forum in Davos, Switzerland. This statement, entitled ‘Davos 2019 – Time to Take Action’ argued that “anti-tobacco lobbies” and the tobacco industry needed to work collaboratively, calling this “a once in a lifetime opportunity” and writing that “we must seize it – and seize it together”.

On 23rd January 2019, the day before the FSFW’s open letter to the WHO was published, PMI posted statement[94] announcing the publication of a PMI report[95] entitled ‘Public health – much harder than rocket science’. The report concludes that a “collaborative approach” to global health issues, one which includes corporations, is “possible and needed”. [95]

Visit Foundation for a Smoke-Free World: How it Frames Itself for an analysis of FSFW’s previous claims of support for the WHO FCTC.

Calls to reject funding from, and indeed any kind of involvement with, the Foundation have also previously come from many sources, including the WHO themselves: World Health Organization (WHO) | The WHO Framework Convention on Tobacco Control Secretariat | The International Union against Tuberculosis and Lung Disease (The Union) | The World Heart Federation | Deans from the School of Public Health at Johns Hopkins University | Environmental Rights Action and Friends of the Earth Nigeria (who have asked the University of Nigeria Nsukku not to work with FSFW) | Polish Ministry of Health (sent a letter to all Polish university medical schools urging them not to accept any funds from FSFW) | Campaign for Tobacco Free Kids | other experts in public health[96][97]

Critics have specifically pointed out that PMI continues to actively oppose tobacco control policies aimed at reducing tobacco use, and promotes cigarettes to children in Africa and Asia.[96]

TobaccoTactics Resources

TCRG Research Blog

Relevant Link


  1. 1.0 1.1 1.2 Foundation for a Smoke-Free World, About Us, accessed May 2018
  2. 2.0 2.1 D. Yach, The State of Smoking 2018 Global survey findings and insights, Foundation for a Smoke-Free World, Press Conference Presentation, 19 March 2018, accessed May 2018
  3. Foundation for a Smoke-Free World, Media Advisory: Foundation Forming to Eliminate Smoking Worldwide, 12 September 2017, accessed September 2017
  4. Global Tobacco & Nicotine Forum 2017 New York City, USA, September 12-14, 2017, accessed September 2017
  5. 5.00 5.01 5.02 5.03 5.04 5.05 5.06 5.07 5.08 5.09 5.10 Foundation for a Smoke-Free World, Foundation leadership, 2018, accessed May 2018
  6. 6.0 6.1 6.2 6.3 Foundation for a Smoke-Free World, Foundation leadership, 2018, accessed January 2019
  7. LinkedIn, Farhad Riahi, accessed May 2018
  8. LinkedIn, Ehsan Latif, accessed November 2017
  9. 9.0 9.1 African Institute of Corporate Citizenship, Board Members. Board Director: Dyborn Chibonga, 2016, accessed May 2018
  10. Skancke Consulting, Experience: Martin Skancke, accessed May 2018
  11. LinkedIn, Andrew McLeod, accessed May 2018
  12. LinkedIn, Pamela Parizek, accessed May 2018
  13. R. Hicks, Former Grey boss Paul Gardner launches ‘quintessentially Melbourne’ consultancy, Mumbrella, 5 April 2013, accessed September 2018
  14. LinkedIn, Darshita Gillies, accessed January 2019
  15. LinkedIn, Noriko Tojo, accessed January 2019
  16. 16.0 16.1 T. Beane, Final McKinsey Task Force Meeting, Truth Tobacco Industry Documents, 26 October 1988, Bates no: 2041161013-2041161014, accessed October 2017
  17. 17.0 17.1 B. O’Brien, McKinsey Report, Truth Tobacco Industry Documents, 26 June 1987, Bates no: 2024667395-2024667396, accessed October 2017
  18. 18.0 18.1 N. Davis, Letter from N Davis to KL Chugh regarding interim report from McKinsey, Truth Tobacco Industry Documents, 15 November 1994, Bates no: 500030225-500030226, accessed October 2017
  19. D. Yach, An open letter on the Foundation’s independence and governance, Foundation for a Smoke-Free World Blog, 11 January 2018, accessed February 2018
  20. 20.0 20.1 20.2 Foundation for a Smoke-Free World, Board of Directors, FSFW website, archived on 14 June 2018
  21. 21.0 21.1 Foundation for a Smoke-Free World, Minutes of a Special Meeting of the Board of Directors June 21, 2018, FSFW website, accessed September 2018
  22. Foundation for a Smoke-Free World,Board of Directors, FSFW website, accessed January 2019
  23. Healthy Weight Commitment Foundation, About, accessed March 2018
  24. LinkedIn, Mica Wilson, accessed May 2018
  25. LinkedIn, Alastair Bradstock, accessed May 2018
  26. Foundation for a Smoke-Free World, Staff, undated, accessed June 2018
  27. D. Meyer, Philip Morris Pledges $1 Billion to Anti-Smoking Foundation, Fortune, 13 September 2017, accessed September 2017
  28. S. Glantz, Derek Yach’s journey to the Dark Side is now complete, UCSF Center for Tobacco Control Research and Education, 13 September 2017, accessed September 2017
  29. L. Edmondson, Ferrari renews Philip Morris partnership, ESPN, 4 September 2017, accessed September 2017
  30. Philip Morris renews Ferrari sponsorship on the quiet, ESPN, 14 May 2015, accessed September 2017
  31. Attention Era, A Billion Dollar Foundation, undated, accessed May 2018
  32. Vape Craft Incorporated, Interview with Aaron Biebert – A billion lives documentary, 23 April 2018, accessed May 2018
  33. A. Biebert, Email sent to undisclosed recipients on 14 September 2017 11:05pm titled “Dr. Derek Yach’s Billion Dollar Foundation Launches”
  34. K. Henning, Email to subscribers of FCA mailing list dated 15 September 2017 15:57:09, subject: Re: [fca_all] Fw: Derek Yach’s new foundation to support harm reduction research
  35. C. Lewis, Email to subscribers of FCA mailing list dated 15 September 2017 02:24, subject Re: [fca_all] Fw: Derek Yach’s new foundation to support harm reduction research
  36. 36.0 36.1 Foundation for a Smoke-Free World, About Us, undated, accessed September 2017
  37. Foundation for a Smoke-Free World, Funding, 2018, accessed January 2019
  38. D. Yach, Building a Foundation to accelerate an end to smoking, 23 January 2018, BMJ opinion blog, accessed February 2018
  39. 39.0 39.1 State of Delaware, Secretary of State, Division of Corporations, Certificate of incorporation of Foundation for a Smoke-Free World, Inc, 8 September 2017, accessed February 2018
  40. 40.0 40.1 40.2 First amended and restated bylaws of Foundation for a Smoke-Free World, Inc, 19 September 2017, accessed February 2018
  41. 41.0 41.1 Foundation for a Smoke-Free World, Pledge Agreement between PMI Global Services Inc., a Delaware corporation, and Foundation for a Smoke-Free World, Inc., a non-profit, non-stock Delaware corporation, 9 January 2018, accessed February 2018
  42. 42.0 42.1 42.2 J. Liberman, The new Philip Morris-funded Foundation for a Smoke-Free World: independent or not?, McCabe Centre for Law & Cancer, 30 January 2018, accessed February 2018
  43. 43.0 43.1 43.2 43.3 Y. Van der Eijk, L.Bero et al, Philip Morris International-funded ‘Foundation for a Smoke-Free World’: analysing its claims of independence, Tobacco Control, published Online First: 21 September 2018. doi: 10.1136/tobaccocontrol-2018-054278, accessed January 2019
  44. S. Boseley, Tobacco company launches foundation to stub out smoking, The Guardian, 13 September 2017, accessed September 2017
  45. SABC Digital News, Foundation for a Smoke-Free World, 2 January 2018, accessed February 2018
  46. 46.0 46.1 46.2 A. Kalra, P. Bansal, et al, Part 1: Inside Philip Morris’ campaign to subvert the global anti-smoking treaty, Reuters, 15 July 2017, accessed October 2017
  47. 47.0 47.1 A. Kalra, P. Bansal, et al, Part 2: Philip Morris takes aim at young people in India, and health officials are fuming, Reuters, 18 July 2017, accessed October 2017
  48. Open letter from 123 health groups to PMI, 14 September 2017, accessed October 2017
  49. Philip Morris International, Open Response to Letter of 14 September 2017 calling on PMI to stop selling cigarettes, 29 September 2017, accessed October 2017
  50. World Health Organization, WHO statement on Philip Morris funded Foundation for a Smoke-Free World, 28 September 2017, accessed May 2018
  51. Foundation for a Smoke-Free World, Contact Us, undated accessed September 2017
  52. Ogilvy FKH, Ogilvy Relationship, undated, accessed September 2017
  53. Ogilvy & Mather, Corporate Culture, accessed April 2013
  54. 54.0 54.1 Foundation for a Smoke-Free World, Minutes of the Inaugural Meeting of the Board of Directors, 3 November 2017, accessed May 2018
  55. J. Cotterill, M. Marriage, South African opposition sets sights on McKinsey. Financial Times, 13 September 2017
  56. J. Cotterill, M. Marriage, McKinsey drawn further into South Africa’s influence scandal. Financial Times, 28 September 2017
  57. A.C. Britton, Five Year Research Program- McKinsey Report, Truth Tobacco Industry Documents, 21 March 1957, Bates No: 1000304953-1000304956, accessed October 2017
  58. P. C. Maloney, Tobacco MSA panel wrongfully deducted over $127M from Pennsylvania’s settlement funds, 10 April 2015, Products Liability Law Daily, accessed May 2018
  59. Baker Hostetler, Professionals: Evan M. Mannering, Associate, accessed May 2018
  60. Baker Hostetler, Professionals: Elizabeth. B. McCallum, Partner, accessed May 2018
  61. Foundation for a Smoke-Free World, Inc., Minutes of a Special Meeting of the Board of Directors, 28 December 2017, accessed February 2018
  62. Foundation for a Smoke-Free World, State of Smoking, accessed May 2018
  63. T. Kahn, Global smokers’ study criticised as biased, 20 March 2018, Business Day, accessed May 2018
  64. Enviro News Nigeria, ERA wants varsity to refuse foundation tobacco research funds, 28 May 2018, accessed May 2018
  65. Knowledge Action Change & Global Forum on Nicotine, Tobacco harm reduction scholarship programme, accessed February 2018
  66. Foundation for a Smoke-Free World, Foundation for a smoke-free world health, science, & technology (HST) preliminary agenda for public comment, August 2018, accessed September 2018
  67. Foundation for a Smoke-Free World, Request for proposal: biomarkers of nicotine product use, August 2018, accessed September 2018
  68. Foundation for a Smoke-Free World, Foundation for a Smoke-Free World to impact tobacco industry and nicotine ecosystem and drive change through the smoke-free index, September 2018, accessed September 2018
  69. Foundation for a Smoke-Free World, New centre of research excellence launched in New Zealand, August 2018, accessed September 2018
  70. New Zealand researcher launches international research centre focused on indigenous smoking, Mirage News, 21 August 2018, accessed September, 2018
  71. J. Lutzweiler, Back to the fundamentals, Foundation for a Smoke-Free World, News & Views, 19 March 2018, accessed May 2018
  72. Foundation for a Smoke-Free World, Foundation for a smoke-free world invites organizations to submit expressions of interest to operate a center for agricultural transformation in Malawi-$10 million for a five-year contract, 23 July 2018, accessed September 2018
  73. Conrad Spirit of Innovation Challenge, Special 2017-2018 Category…Change the world today. Foundation for a smoke-free world, 2017, accessed February 2018
  74. Conrad Spirit of Innovation Challenge, Conrad Challenge Sponsors, 2017, accessed February 2018
  75. Tobacco Control Research group, Email to the Conrad Foundation dated 21 February 2018, 12:32
  76. African Institute of Corporate Citizenship, About AICC, accessed May 2018
  77. Foundation for a Smoke-Free World & African Institute for Corporate Citizenship, Smoke-Free World Consultative Meetings, Sunbird Capital Hotel, Malawi Facebook Event, 28 February 2018, accessed May 2018
  78., 2018 Brocher Academy in Global Public Health Event May 28th 2018 – 1st June, accessed May 2018
  79. Brocher Foundation, Events: 2018 Brocher Summer Academy in Population-level Bioethics, May 28 – June 1, 2018, accessed May 2018
  80. The World Food Prize, 2010 Speaker Biographies 2013, accessed February 2018
  81. The World Food Prize, An Exploration Into Food/Cash Crop Alternatives to Tobacco in Africa, 2018, accessed February 2018
  82. Foundation for a Smoke-Free World, Designing the Future of Tobacco Control, 27 October 2017, accessed February 2018
  83. Food and Drug Law institute, Tobacco Products Regulation and policy Conference: Last Year’s Agenda, Last updated 4 January 2018, accessed February 2018
  84. I. Gray,Reflections on The 5th Annual E-Cigarette Summit 2017, The Royal Society, 17th November 2017, undated, accessed February 2018
  85. J. Etter, The good, the bad and the ugly about the Foundation for a Smoke-Free World, 17 November 2017, accessed February 2018
  86. Philip Morris International, Designing a Smoke-Free Future, accessed May 2018
  87. 87.0 87.1 87.2 87.3 Philip Morris International, 10 year corporate affairs objectives and strategies, 2014, leaked document, accessed January 2019
  88. 88.0 88.1 Philip Morris International, Corporate Affairs Approach and Issues, accessed January 2019
  89. D. Meyer, Philip Morris pledges almost $1 billion to anti-smoking fight, 13 September, Fortune Health, accessed September 2017
  90. 90.0 90.1 S. Bialous, S. Glantz, Heated tobacco products: another tobacco industry global strategy to slow progress in tobacco control, Tobacco Control, 2018;27:s111-s117, accessed January 2019
  91. Global Public Health Community, An open letter to the Director General and the Executive Board of the World Health Organization , Centre for Good Governance on Tobacco Control, 28 January 2019, accessed January 2019
  92. 92.0 92.1 Foundation for a Smoke-Free World, open letter to the WHO Executive Board, Foundation for a Smoke-Free World Website, 24 January 2019, accessed January 2019
  93. Philip Morris International,Davos 2019 - Time to Take Action, Philip Morris International Website, January 2019, accessed January 2019
  94. Philip Morris International, Davos 2019 - Rethinking how to address global health issues, Philip Morris International Website, 23 January 2019, accessed January 2019
  95. 95.0 95.1 Philip Morris International, Public health – much harder than rocket science, Philip Morris International Website, January 2019, accessed January 2019
  96. 96.0 96.1 R. Malone, S. Chapman, P. Gupta, et al, A ‘Frank Statement’ for the 21st Century?, Tobacco Control, blog piece, 19 September 2017, accessed September 2017
  97. S. Chapman. Tobacco giant wants to eliminate smoking…and pigs might fly. BMJ 2017;358:j4443 doi: 10.1136/bmj.j4443