JUUL Labs: FDA Investigation Timeline

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  • 2015
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  • Milestone
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    FDA intervention

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  • Gottlieb Interview

    In an interview, announcing his retirement from the FDA, Gottlieb said “I hope they [JUUL Labs] recognize the problem that’s been created [underaged e-cigarette use] largely by their product”
  • FDA Dealine

    FDA proposed a 10-month deadline for e-cigarette manufacturers
  • to be continued...
2012
Starting this business
2013
Major Breakthrough
2014
New version launched
24 April 2018
FDA sends an official request to JUUL Labs to disclose information
25 April 2018
JUUL Labs issued a press release
12 September 2018
FDA issued a “call to action” to JUUL Labs and four other e-cigarette manufacturers
9 September 2019
FDA sent JUUL Labs a formal warning letter

TobaccoTactics Resources

  • FDA Investigation
  • FDA sends an official request to JUUL Labs to disclose information

  • JUUL Labs issued a press release stating that the company “will work with Tom Miller, the Iowa Attorney General, and a group of public officials and tobacco control individuals he will assemble to continue to strengthen existing initiatives and new efforts to keep JUUL out of the hands of young people”.